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Turismoa da azken hamarkadetan mundu osoan gehien garatu eta hedatu den industria. Fenomeno horrek bereizgarri espezifikoak ditu gure testuinguruan eta lurraldean. Turismoaren industriak esperientziak bizitzeko gogoa, zentzumenak pizten dituzten proposamenak eta benetakotasunaren bilaketarekin lotu du bere burua; arte garaikideak eta bertako kulturak historikoki erakutsi izan dituzten balioetako batzurekin, alegia. 

\n\n

Saio honetan hizlari izango ditugun bi autoreek, Yaiza Hernández Velázquez eta Matilde Cordoba Azcaratek, sakon eta zehatz aztertu dute turismoaren industria, arte garaikidearen sistema eta era guztietako arazo ekologikoen larrialdia (gero eta larriagoa) batzen dituen gaia. Bi hitzaldiek geldiezina dirudien fenomenoa aztertu, ebaluatu eta eztabaidatzeko balioko dute.

\n\n

Yaiza Hernández Velázquez
\nIruditerien eraikuntzak garrantzizko zeregina betetzen du industria turistikoaren osaeran, baina, hala ere, arte garaikideak ez dio honi arreta handirik eskaini. Gehienez ere, azpiegitura artistikoak garatzeko motore gisa kokatu ohi da turismoa, museo-frankizien, biurtekoen, jaialdien eta abarren goraldia elikatu duten “birsortze” proiektu zabalagoen barruan. Hala eta guztiz ere, arte “garaikide globalaren” hedapen-une horretatik historikoki urruntzen goazen heinean, errazago bereizi ahal dira artea eta turismoa uztartzeko beste modu batzuk, erauzketaz, etorkizun galduez eta bunkerizazioaz hitz egiten dutenak. 

\n\n

Matilde Cordoba Azcarate

\n\n

Azpiegitura turistikoak ez dira soilik aisiarako edo garapenerako espazioak: nekroazpiegiturak dira, eta haiek administratzen dute zer lurralde, kultura eta bizi-forma existitu daitezkeen eta zeintzuk ez. Hotelek, resortek, museoek eta errenta-plataformek aktibo bihurtzen dituzte paisaia biziak, metaketa globala xede hartuta. Logika horrek ez ditu lurraldeak bakarrik suntsitzen; zentzumenak ere berrantolatzen ditu, memoriak, soinuak, zaporeak eta kosmologiak esperientzia kontsumigarri bihurtuta. Problematikoena da prozesu horiek naturalizatu egin direla. Turismo masiboari zuzendutako kritikak berak, baita turismo arduratsuaren proposamenak ere, autentikotasunaren modu berriak balira bezala xurgatu
\nohi ditu merkatuak. Galdera nagusia ez da leku batek zenbat turismo jasan dezakeen, ondoko hau baizik: Zein bizi-forma eta lurraldearekiko harreman-mota dira bateraezinak erauzketa-logika iraunkorrarekin?

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Yaiza Hernández Velázquez filosofian doktorea da eta University of Southamptoneko Art and Media Technology departamentuko irakaslea. Lan ugari argitaratu ditu, eta gaur egun Coleccionismo, Universalismo, Extinción (TEA) monografikoa amaitzen ari da, baita turismoari buruzko ale berezi bat prestatzen ere Journal of Visual Cultures aldizkarirako.

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Gizarte-antropologoa, Atrapados en el Turismo lanaren egilea (UC Press, 2020; UNAM, 2024), eta Kaliforniako Unibertsitateko, San Diegoko, Komunikazio Departamentuko irakaslea.

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Hilean behin, askotariko gonbidatu topaketa bat egitea proposatzen duen ekimen honek gai horien inguruko eztabaida piztu nahi du. Non hasi eta bukatzen da ekologia garaikideak kontuan hartu beharko lituzkeen geruza ezberdinen zerrenda?

\n\n

 

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